Mind Partnership
Passing the brand baton.

 

Challenge: Ever been gifted a healthy and vibrant plant and felt the pressure to take great care of it? This was the case with the MIND Partnership project. Initially developed by a well established brand agency, we were handed a detailed and concise brand guideline to assist in developing additional collateral. 

Solution: When it’s done right, it just works. This was a perfect example of how important the branding process is. With clear direction on aesthetics, tone and language, we were able to produce supporting collateral while continuing to support brand growth.

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Role: Graphic Design, Print, Direction

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*Visual identity developed by Ion Brand Design